Archive August 2019

One Hour Meetings Are Ineffective

Do you often have three meetings scheduled one after each other? How do you deal with it? I find such scheduling ineffective and exhausting. It's a struggle to keep refreshed and open minded when you run from one meeting to another.

Read More

Bluetooth Beacons for Marketing

As I released my Android app Mobile Photo Guide I was considering multiple marketing approaches. I read several articles on Bluetooth Low Energy beacon technology and URL broadcasting to target customers. It sounded convincing as my target segment are tourists who just arrived to Scotland. I saw the article Google Beacons: Proximity Marketing is Ready to Take Off in 2019 that was very promising too.

Read More